Essay Chapter Structure

To what extent are the invention of Digital Design Tools a threat to the Illustration Industry? (9000)

Intro (1000)

Technology (1000)

• History of Technology (Industrial Revolution)
• Birth of the digital age/Digital Revolution
• Statistics
• Attitudes towards growing use of technology (Luddites)

Status of Technology (2000)

• Attitudes towards technology in Digital Age
• Technology in creative industries

• Adobe Creative Suite - Chronological Development
• Statistics
• Hockney - iPad Art
• Kyle T Webster - Pioneer in Digital Brush design
• Made You Look - attitudes towards tech in creative industries “”
  "what are we losing in this super clean, time irrelevent medium? do people want to see evidence of use?"

Status of Illustration - Declining? Dead? (1500)

• Definition of Illustration - drawing for A JOB
• History of Illustration
• Normal Rockwell (Rockwellian Era)
• Competition with Photography - “No space for wooly ambiguity of illustration in society”/ “Illustration is no longer the only option for colour images”
  “prior fluid identity with illustrators and illustration”
  Milton Glaser "In a culture that values commerce above all other things, the imaginative potential of illustration has become irrelevant... Illustration is now too idiosyncratic."
• Development in Technology
• Where illustrators position themselves in today’s society
• It’s Nice That - Liv Siddall “Sometimes I feel like the world of illustration is a little bit laughed at” - Not moving forward
• Death of freelance illustration - “Generalist freelance illustrators are anything but scarce”
• Unillustrated Harry Potter books

Digital Design Tools - A Threat? (1000)

• Quality/Value of work - Hand made vs Digital - To make work more efficiently? Can they afford not to?
  “It became harder.. For illustrators to keep up with the urgent deadlines and economics of ‘small jobs’”
• Hobbyist/amateur competition - How important is creative education to being a professional artist? - Will Terry

Illustration Vs Design (Merging of Roles) (1500)

• “Now graphic designers can assemble ersatz style collage by themselves”
• Plasticity and speed of technology is making roles become merged (GD/Photo/Illust)
• “Grey Area creatives”
• Howard Pyle + Will H Bradley

Conclusion (1000)